Rudbeckia fulgida 'Little Goldstar'
This species of coneflower is a Missouri native which occurs in both dry and moist soils in open woods, glades and thickets. An upright, rhizomatous, clump-forming, free-blooming coneflower which typically grows to 3' tall, often forming colonies in the wild. Features daisy-like flowers (to 2.5" across) with yellow rays and brownish-purple center disks. Prolific bloom production over a long mid-summer to fall bloom period. Oblong to lanceolate, medium green foliage. Good cut flower.